Unearthing Salesforce Platform Capabilities

The manufacturing industry is undergoing massive digital transformation post covid era. Companies are trying to innovate their businesses so they can succeed. Manufacturers are looking for solutions that helps them to better understand their customer in manufacturing supply chain operation. With advent of CRM analytics, artificial intelligence customers are looking to gather actionable insights, so they build more trusted relationships with their customers. Salesforce Manufacturing Cloud is a platform that helps you manage your entire book-of-business and customer service lifecycle, while increasing collaboration and transparency between sales, operations, and partners. Image Source: Salesforce Trailhead Without cloud CRM in place few of the challenges faced by manufacturing customers are : Birds eye view of planned and actual product revenues and quantities Flexibility to change sales plans based on factors such as production issues, customer requests, and recession Visibility into pr...